Comcast is getting into the wireless business, again.

But as Bloomberg reports, it’s chances have improved from previous attempts thanks to a growing collection of public Wi-Fi hotspots. This infrastructure is made possible by its steady investment in replacing its customers’ routers with dual-purpose ones that also enable public Wi-Fi delivery. The company has over 10 million installed to date.

Comcast’s network of Wi-Fi hotspots are intended to serve as a primary wireless network complemented by a cellular one—which it intends to borrow from Verizon—in a bid to capture new sources of revenue. If successful, Comcast would be the first cable mobile virtual network operator to accomplish the feat. With the recent advances and pervasiveness of Wi-Fi, wireless service via Wi-Fi looks like much more than a simple pipe dream.

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