Parks Associates Release Top IoT Trends

by | Mar 24, 2017 | Blog, Market Research | 0 comments

A recently released webcast by Parks Associates revealed the top IoT trends and a comprehensive overview of technologies released at CES 2017. The IoT research firm also announced a new study that found over 25% of U.S. broadband homes now sport at least one smart device.

Parks Associates also released a new report showing consumers are becoming more aware of data security and privacy risks. 45% of U.S. households responded that they were “very concerned” that someone could compromise one or more of their smart home devices.

The webcast explores the following topics:

  • The critical importance of security and privacy in product development
  • The reasons behind brands rethinking their support strategies
  • Options available to brands to offset the increasing cost of support
  • The ultimate role of support, including premium support, in today’s connected world
  • Drivers and barriers to the use of predictive analytics in support
  • Key points from a security panel at CES 2017 focused on security and privacy strategies
  • New security products for 2017 for home networks

For more information about Parks Associates’ research, contact To schedule an interview with an analyst or to request specific data, contact Holly Sprague at, 720–987–6614.

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