Smart Appliances: Pricing & Privacy Concerns

by | Oct 4, 2018 | Blog | 0 comments

smart appliance coffee maker

Several manufacturers have created and released smart refrigerators and washing machines among other connected household smart appliances. However, smart technology hasn’t taken off much more than that in the appliances segment.

YouGov ran a survey that revealed that US consumers ages 18-35+ have several concerns about smart home appliances. Hefty price tags and fear of hackers and cyber attacks were among the most common concerns and complaints.

Consumers in the 18-34 age group had fewer concerns than 35 years and up. However, both groups had their issues with smart household appliances.

The top four concerns were:

  1. They are overpriced
  2. Hacking/cyber attacks
  3. Data privacy
  4. Not being able to use them without an Internet connection

The 35+ age group showed a higher percentage of concerns across the board than the 18-34 age group did.

Read more.

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