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Welcome to CrossTalk, a Telco-Broadband publication designed to provide you with timely, valuable information in a clear and simple format. Crosstalk strives to provide a centralized guide to the latest market research and technology advancements that allow our industry to stay competitive, reduce customer churn, and increase profitability. We will also provide updates on the latest developments here at Actiontec. We hope you enjoy this issue, and continue to look for our updates in the future. We also look forward to any feedback you may have on how we can make this newsletter more valuable to you.

Actiontec Announces "The Swiss Army Knife" of Networking Devices
We're proud to announce another technological marvel. Our Multi-LAN Network Adapter just hit the market, and it's a network bridging powerhouse. It's so versatile, it can be configured to work as a standalone wireless access point, or a wireless adapter, or even a wireless extender to an existing wireless network. You can connect any Ethernet-capable device in your entertainment center (set-top box, Blu-ray player, DVR, gaming console) to the Adapter, and it will connect to the Adapter's wireless network, and then out to the Internet. Or, you may have wireless “dead spots” around the house that the Adapter can eliminate by acting as a wireless extender. By seamlessly integrating multiple networking technologies, the Multi-LAN Network Adapter creates the fastest whole-home network.

For more details, click here.

FREE Market Research

E-reader Ownership Booms Over Last Six Months by Pew Research

Pew Internet & American Life Project have released their latest survey results, this one tracking e-readers. Since Nov 2010, the percentage of adults in the U.S. who own such a device has doubled, from 6% to 12%. Among the categories most likely to own an e-reader are Hispanic adults, adults younger than 65, college graduates, and those living in households with incomes of at least $75,000. Tablet computers, by comparison, have seen only a 3% gain in ownership during the same time frame.

For more information, click here.

Rural Broadband Still Pokey in 2011 by FCC and the Department of Agriculture

The FCC and the Department of Agriculture released their latest joint report on rural broadband, and the results aren't pretty. They found that roughly 26 million U.S. residents still don't have access to broadband speeds of at least 3 Mbps, and 73% of these unlucky individuals live in rural areas, which are often underserved by existing service providers. Among the roadblocks impeding the improvement of rural broadband service is that some of these incumbent providers are actively suppressing efforts of rural towns and cities to wire themselves with next-gen broadband, while the FCC itself has not done anything to force broadband competition in these areas, resulting in technological stagnancy and glacial deployment.

For more information, click here.

iPad Users Gobble Up More Than Their Fair Share of Broadband by Meraki

The typical iPad uses up to four times as much data as users of iPhones, iPod Touches, and Android devices. So says Meraki, a leader in cloud networking. Also, according to their latest statistics, mobile users have surpassed desktop platforms in broadband use, 58% to 36%. Meraki surveyed over 100,000 randomly selected devices across the U.S. to generate these statistics, using their proprietary Client Fingerprinting technology.

For more information, click here.

Cable Subscriptions Down, Telco Up by SNL Kagan

According to first quarter data from SNL Kagan, cable subscription numbers continued to fall, while telco TV rose. The hard numbers: cable subscriptions went from 24.1 million to 23.2 million; telco subscriptions rose to 4.4 million from 3.5 million. Satellite subscriptions remained flat. The largest multichannel markets were New York, Los Angeles, Philadelphia, Chicago, and Boston, while Comcast remained the largest multichannel operator.

For more information, click here.

PAY FOR Market Research

Just a reminder: the following section highlights only some of the reports currently available. To get a full listing, click here.
Technology Barometer: Digital Living by ABI Research

In this new ABI Research study, the firm surveyed 2000 U.S. consumers about electronic products in their households (including device type, number of devices, and brands), home networking, and connected devices. Among the interesting facts they found:
  • Cord cutting is not gaining the traction some had predicted. Only 10% of respondents do not subscribe to a pay-TV service.
  • On the other hand, consumers who own connected devices claim to watch seven to eight hours per week of programming streamed to those devices.
  • The penetration of connected consumer electronics devices is still relatively low, suggesting room for competition and growth.

To purchase this report, click here.

Media Tablets: Analysis and Forecasts by Park's Associates

In Park's Associates latest study, "Media Tablets: Analysis and Forecasts," the firm finds that the introduction of the tablet is a groundbreaking one for consumer purchase patterns. The study finds that six million broadband households are planning to buy a tablet in 2011, and an additional four million are rethinking their previously stated intention to not buy a computing device this year. Tablets are depressing the sales of other Internet devices, such as netbooks, notebooks, and e-readers. The study also maintains that the tablet presents content owners and distributors with new opportunities for revenue growth, creating new business models and distribution formats.

To purchase this report, click here.

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Suggestion Box

Have an idea for an article, want to contribute an article, or just have a suggestion for improving this newsletter? Feel free to contact Lesley Kirchman at ljkirchman@actiontec.com. See you next time.
About Actiontec Electronics, Inc

Building off of a history of shipping 23 million Internet access devices, Actiontec Electronics, Inc., leads the market in developing innovative broadband connectivity and broadband-powered solutions that simplify and enrich the digital life. Actiontec offerings range from the market's broadest selection of IPTV-capable broadband home gateways for bringing IP-based video services into the home, to DSL modems, wireless networking devices, routers and digital entertainment devices. The company's carrier-class products are easy to install, manage, and use, and are sold through retail channels and broadband service providers. Founded in 1993, Actiontec is headquartered in Sunnyvale, CA, and maintains branch offices in Colorado Springs, CO; Shanghai, China; and Taipei, Taiwan. For more information, call 408-752-7700 or visit http://www.actiontec.com

Actiontec Electronics Inc. - 760 North Mary Avenue, Sunnyvale, CA 94085 -
Web: www.actiontec.com - Email: broadband-sales@actiontec.com

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